Introducing 1-Day Acuvue Define contact lenses

We’re carrying some new contact lenses from Acuvue called the 1-DAY ACUVUE® DEFINE™. But these aren’t “colored contacts” like you’ve heard of in the past. Instead of covering up your eye color to change it, ACUVUE® DEFINE™ enhances it.

Using the designs of the natural iris as inspiration, they played with the opacity of the lens to make your eyes pop using your existing eye color. They do that by defining the limbal ring (where the colored part of your eye meets the white part). Clinical studies show a more defined limbal ring may lead to others interpreting you as more attractive and lively. And, really, who doesn’t want to be more attractive and lively?

Learn more about 1-DAY ACUVUE® DEFINE™ here.

Updated Jun 3rd, 2015

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